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Connected Car

Intelligent, Futuristic, Scalable

Connected Car

Connected Car

Intelligent, Futuristic, Scalable

Driving the Future of Connectivity

Driving the Future of Connectivity

The increasingly competitive connected car landscape has propelled OEMs to improve product development and deployment efficiency. Enhanced data insights and ownership for product monitoring, and the ability to seamlessly introduce connected vehicle solutions, have become a key priority for OEMs.  In the era of Software-Defined Vehicles, OEMs need to appeal to a new generation of car buyers who value customisation, connectivity, and instant access. This is shaping the priorities of OEMs in the connected car industry. 

Highly personalised in-vehicle experiences requires efficient device and vehicle management - From commissioning to end-of-life cycle. This includes data management, seamlessly enabling new features in vehicles that have already been sold, and overseeing management of Over-The-Air (OTA), Software-Over-The-Air (SOTA), and Firmware-Over-The-Air (FOTA) management.​

Tata Elxsi's TETHER (Connected Vehicle Platform) and services help OEMs with end-to-end support. This includes connected vehicle platform enablement, platform services such as application release, feature customisation and enterprise integration. We further help operate, monitor and maintain the platform through our run management capabilities.

Driving the Future of Connectivity
How we can help Automotive OEMs

How we can help Automotive OEMs

How we can help Automotive OEMs

Expert assistance to automotive OEMs venturing into connected car technology​

  • Platform Consultancy, Engineering, and provisioning services
  • Device vendor identification, qualification and integration
  • Operational efficiency through complete run management services


Migration to cloud-agnostic connected platform​

  • Ease of migration and lower costs (also includes future migration)
  • Mitigating vendor dependency
  • Lower cost of ownership with proven open-source components and services (except Infra as a Service)
  • Scalable to multiple vehicle variants and advanced technology adaptability including 5G,AI and Cybersecurity


Scaling for New Geographies​

  • CAPEX and OPEX Optimisation for cost-sensitive market
  • Reduced R&D time through off-the-shelf customisable application plug-ins​
  • Data Analytics accelerators such as driver behaviour analysis and battery usage monitoring

Service Framework

Connected Car

Why Tata Elxsi?

  • ​Deep expertise in deploying connected car solutions for OEMs and expanding to new geographies covering all vehicle segments (Electric, Passenger and Commercial Vehicle)​
  • Proficiency in integrating multiple 3rd party TCUs/HUs, TELCOs and Infrastructure as a Service (IaaS) provider solution​
  • Data analytics for product development and management​
  • Enabling lower Total Cost Ownership (TCO) for OEMs with run management capabilities

In Focus

TETHER- Connected Vehicle Platform of the Future
Case Study

TETHER- Connected Vehicle Platform of the Future

Connected Vehicle Platform for Tata Motors, India
Case Study

Connected Vehicle Platform for Tata Motors, India

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