Design and Develop
Design and Develop
Technology has advanced at a breakneck pace over the last decade. End users are unable to keep up with this expansion. This pattern will continue in the coming decade as the speed of technological advancement accelerates beyond the common person's comprehension. It is the role of design in such a world to humanize technology and protect the interests of end-users. The function of design is expanded to include delighting the consumer, educating a kid, increasing office efficiency, improving system protection, guiding the use of AI, and so on.
The user-centric design thinking process allows a deep understanding of all stakeholders, while prowess in relevant technologies allows for crafting appropriate solutions. This mix of technology advancements led by design thinking will ensure that we all have a happy and prosperous future.
Products and Services
Software Product Engineering, Hardware & VLSI Design, Testing, Service Design, UX Design, Product Design, Styling and Surfacing, Mechanical Design and Engineering, Value Analysis and Value Engineering, Packaging Design, Branding and Graphics Design and Advertising Technology Services
Software Product Engineering
Tata Elxsi helps customers across industries accelerate software product engineering in architecting systems and deploying technologies in an embedded environment compliant to global standards.
Hardware & VLSI Design
Tata Elxsi provides VLSI design services to semiconductor manufacturers, system houses, OEMs, and fabless semiconductor companies. We also offer custom hardware and board design services backed by a pool of IPC-certified professionals and a dedicated QA for PCB design activities.
Tata Elxsi's process-driven testing solutions ensure faster time to market & reduce the testing costs for customers. In-house developed automation tools provide frameworks to design test plans, execute complex test cases through scripts & generate reports.
A well-designed and efficiently delivered customer experience enables business transformation. We help brands develop end-to-end digital and physical experiences that drive measurable results.
In a technologically dominated world, ensuring good UX is of utmost importance. Through our experienced user researchers, interaction designers, visual designers, and usability experts, we offer the best UX for brands to bring design-led digital transformation and maintain connections with consumers.
We create product designs that are efficient to manufacture yet help brands to stand out from competitors.
Styling and Surfacing
We bring over two decades of expertise in developing new vehicle concepts to supporting OEMs on numerous innovative show cars, production / commercial vehicles across the road, rail, and aerospace. Our design team is skilled to address the complete process from sketches, renderings to designing digital models and developing physical prototypes.
Mechanical Design and Engineering
Our end-to-end mechanical design and simulation expertise across multiple industries reduces time-to-market and converts new concepts to marketable solutions faster.
Value Analysis & Value Engineering
Tata Elxsi's Value Analysis and Value Engineering (TEVAVE) services help manufacturers in reducing product BOM cost, improving product reliability and performance, and extending product lines to new markets while maintaining benchmarked product quality and performance.
Every brand has a unique story to tell. We collaborate with the world's leading consumer product brands to help them develop sustainable solutions, integrating smart technology in new packaging devices that elave lasting impressions in consumers' minds.
Branding and Graphics Design
We help brands create a vibrant visual identity that resonates with their brand values, personality, and target audience.
The Road Ahead
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