A leading real estate company planned to set-up a world class motor racing circuit that would host some of the world's most prestigious motor sport events; the first of which would be India’s first Formula 1 Grand Prix. Tata Elxsi was approached to develop the complete signage and navigation system for the circuit.
Being the first-of-its-kind in India, the signage had to bring alive the spirit and dynamism of the sport while creating an iconic Indian identity. Besides, it had to provide clear & effective navigation and information, while meeting the international FIA guidelines and IRC norms.
Having studied other international circuits and the guidelines, Tata Elxsi undertook the complete signage system design and signage planning for the circuit. This included lead-up signage, welcome gantries, parking signs, direction and location signs for the grand stands, VIP zones, temporary stands, retail and entertainment, etc. Others included information and instructional signage templates for team buildings, pit building, etc.
Our service offerings include:
- Sign Design
- Sign Application